Sunday, 10 June 2012

College students cashing on tweets, blogs

Yesterday, I seen article in the newspaper in which I read that advertisers pay students to promote their brands. I read about Gia Kashyap who was 22 years old loved fashion and she was also into blogging. Various tips on latest trends and make-up brands had earned more than Rs 6000 per month which made a perfect sense of fashion brands and helped  to promote her products. Like Gia, many college students who were active on social network found that their hobby could actually be a well-playing job. Since April posting 40 characters on Twitter helped Neil D'souza who was 19 years old earned Rs 3000 per month for promoting a mobile network compaign. This phenomenon of earning money through social networking called as horizontal branding and its a good model to connect advertisers with potential customers. Its a good opportunity for students to make use of their existing time on social networking to make extra pocket money.
   

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